What is Digital Marketing ? How Digital Marketing Works?
What is Digital Marketing
When we hear the name of digital marketing, the first question that arises is what is digital marketing, what is a digital marketing strategy the answer is here. Digital marketing is marketing done on the Internet.
Any marketing that utilizes electronic devices to send promotional messaging and measure its impact. Digital Marketing is also known as online marketing. In practice, Digital Marketing typically relates to marketing campaigns that look on a mobile phone, computer, social media, or any other digital medium. Digital Marketing in Simple words Marketing through the Internet. The idea of digital marketing comes from the point that today all businesses going online, so the Marketers think that why marketing is not online, so they offer digital marketing. The first rule of marketing is to give the right offer at the right time and in the right place. Digital Marketing puts you in those channels, so your best possibilities can see you, read more about you, and even ask questions to understand more about you and your products or services. people also search on the web "what is internet marketing" both are the same.
Types of digital marketing
Many sites give different answers to this question but we will give you a clear answer. Basic types of Digital Marketing and all other factors (content marketing, e-mail marketing, etc) are included in it.
SEO(search engine optimization)
SEM(search engine marketing)
SMM(social media marketing)
SEO-search engine optimization is an organic (natural) way to ranking your website on search engines. In this, you can make your website quality better on search engines.
SEM-search engine marketing ranks your website on search engines in an inorganic manner using paid tools such as (AdWords, PPC- "pay-per-click").
SMM-social media marketing is done by marketing over social media networks such as (Facebook, Instagram, Twitter, Linkedin) and running advertising campaigns on it.
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